The Power of Pinterest and Why Your Business Needs It

It has been around for only four years but Pinterest is coming into its own, establishing itself as one of the most powerful marketing tools in social media. With 70 millions users and 2.5 million page views per month Pinterest is worth getting to know.

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Bloggers are Not Entitled to Free Travel

There is a lot of work involved when you partner with a brand; and so there should be if the client is paying you for your service. Whether it is monetary or sponsored travel, the client is compensating you for the service you provide.

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Working with Brands – The Two Way Street

When working with brands I seek to form a partnership which will add value to their advertising strategy, but also add value to my platform. In working with external influencers I look for the opportunity to collect inspiring content for my website.

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Are Bloggers Meeting the Clients Goals?

Knowing what your clients’ expectations and desired outcomes are is integral to the success of the campaign. Each client will want the same overall result, how they want you to achieve that will be different for each campaign.

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